The band is going to talk about this campaign experience in the future whether it be with the media or on their album. This message campaign is no doubt linkin park related, but we can't positively say that it is album related. We could be in for 10 to 13 more puzzles if Mike is indeed revealing the track list. Mike said a while ago, in a transcript, to look out for more artwork coming soon. Having a tricky puzzle with some inside joke as the answer would totally rock Mike's world. That being said, the potential for a fun contest involving multiple sites jumping on this game bandwagon would be great fun. However, it has to be unique or an innovative spin off of what mike and company has done. A lot of the contests determined winners by random or by selecting the best post. This would be an opportunity for people to dig deep to unlock something big, and to be honest, something more valuable than a set piece that the band signed. Perhaps a band meet N greet or something priceless.